Works

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Abra móveis

Offline media

Project: Offline media creation.
Market segment: Carpentry, furniture made to order.
Skills: Design, offline media.

Alma Feminina

Offline media

Project: Offline media creation.
Market segment: Lingerie store.
Skills: Design, offline media.

Daniele Almeida

Offline media

Project: Business card and t-shirt stamping creation.
Market segment: Personal branding, personal trainer.
Skills: Design, offline media.

Abra móveis

Website

Project: Website creation.
Market segment: Carpentry, furniture made to order.
Skills: Web design, onepage, bootstrap, responsive design.
Website: www.abramoveis.com.br

Alma Feminina

Website

Project: Virtual store.
Market segment: Lingerie store, e-commerce.
Skills: Web design, onepage, bootstrap, responsive design.

Camila Cavalcanti

Website

Project: Website creation.
Market segment: Personal branding, portfolio.
Skills: Web design, onepage, bootstrap, responsive design.

Organizational security apps

Website

Project: Website creation.
Market segment: Security apps.
Skills: Web design, onepage, responsive design.

Clarocursos

Website

Project: Online courses platform.
Market segment: E-learning.
Skills: Responsive site, UX, UI, visual identity, android app.
Check the entire process

NETCursos

Website

Project: Online courses platform.
Market segment: E-learning.
Skills: Web design, desktop site, UX.

Oi Conselheiros

Website

Project: Online courses platform.
Market segment: E-learning.
Skills: Web design, desktop site, mobile site, UX.
Website: www.oiconselheiros.com.br/medina

TIM CPF Seguro

Website

Project: Website's layout.
Market segment: CPF tracking service.
Skills: Web design, desktop site, mobile site, UX.


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About

My name is Ana Caroline Cavalcanti - a.k.a. Carol Cavalcanti :)
I'm Brazilian, from São Paulo, 25, working with UX/UI since 2013. For the time being I'm UX Designer at UOL (the world’s largest Portuguese speaking portal, #7 in Brazilian Alexa rank), being responsible for 30+ products. I worked previously at Titans Group, a services integrator which provides value-added services for the Latin America biggest Telecom companies.

Throughout these 5 years of experience I have worked with a vast range of demands, such as: creation of logos and visual identity, security apps, e-learning platforms, white-labeled products, apps optimized to visual impaired people, people with poor internet connection, etc., always focusing on different platforms (web, mobile web, native apps) and integrated with multidisciplinary teams (developers, product owners and marketing/product teams).

Education

  • 2017

    Digital Analytics

    CTC Digital

  • 2016

    HTML, CSS and JavaScript

    K19 Coaching

  • 2015

    Information Architecture Course

    São Paulo Digital School

  • 2014

    Degree in Graphic Design

    Universidade Cruzeiro do Sul

  • 2011

    Certificate in Interactive Videos

    Instituto Criar de TV, Cinema e Novas Mídias

  • 2010

    Certificate in Visual Communication

    Etec de Vila Formosa - Centro Paula Souza

Experience

UOL Host
2016-current
UX Designer
- Benchmarking study for competitive analysis and market trends
- Usability tests analysis and group interviews
- New features creation for already launched products
- Analysis of tools for new partners
- Preparation flows with sitemaps, wireframes and navigable prototypes for multiple platforms (web and mobile web)
- Landing pages redesign based in data, A/B testing and SEO
Titans Group
2013-2016
UI/UX Designer
- Benchmarking study for competitive analysis and market trends
- Expertise in product development, analyzing the needs and new features
- Cardsorting
- Usability testing
- Metrics Analysis
- Preparation flows with sitemaps, wireframes and navigable prototypes
- Layouts creation to different platforms (web, mobile web and applications)
Titans Group
2012-2013
Art Assistant
- Designers and art director in online media creations support
- Communication e-mails creation (both layout and HTML)
- E-mails lifecycle managing: from register to targeting/firing and delivery reports

Skills

Visual design
Visual identity
UI
UX
Basic
Intermediate
Advanced

Languages

English

Hobbies

Design
Branding
Usability
Travel
Pets
Chocolate

PDF version

Contact

Lets talk?

Phone

(+5511) 98741-2738

Skype

cavalcanti.anacaroline

Email

a.caroline.cavalcanti@gmail.com